Shopify
Shopify is the platform behind millions of online stores. Merchants pay a flat monthly subscription per store plus payment processing fees, and the three core plans have kept the same shape since 2012 while their prices moved.
- Headquarters
- Ottawa, CA
- Founded
- 2006
- Pricing page tracked since
- Unknown
- Last checked
- Unknown
Shopify price history
Show the data as a table
| Observed | Basic | Grow | Advanced |
|---|---|---|---|
| Jan 8, 2012 | $29 | $59 | |
| Jul 2, 2012 | $179 | ||
| Jan 2, 2013 | $59 | ||
| Jan 2, 2014 | $79 | ||
| Jan 2, 2016 | $179 | ||
| Jul 9, 2016 | $299 | ||
| Jan 3, 2022 | $29 | $79 | $299 |
| Jul 3, 2023 | $39 | $399 | |
| Jan 1, 2024 | $39 | $105 | $399 |
| Jul 3, 2026 | $39 |
Shopify's pricing page has been read at 10 points in time between Jan 2012 and Jul 2026. Prices are usd per month, billed monthly.
Basic has been listed since Jan 2012, starting at $29. It went up to $39 by Jul 2023 (+34%).
Grow has been listed since Jan 2012, starting at $59. It went up to $79 by Jan 2014 (+34%), and finally went up to $105 by Jan 2024 (+33%).
Advanced appeared by Jul 2012 at $179. It went up to $299 by Jul 2016 (+67%), and finally went up to $399 by Jul 2023 (+33%).
The middle plan was called Professional until 2016, then Shopify, and Grow since 2025. Unlimited became Advanced in 2016. Since 2023 the pricing page defaults to yearly billing, which brings Basic back to $29 and Grow to $79.
Plans and prices
We have not extracted plan prices for Shopify yet. The pricing page snapshots below still show how the page has changed.
Pricing page over the years
No archived copies of this pricing page were found yet.
Similar companies
Other tracked companies close to Shopify by industry, go-to-market motion or location.
Shopify pricing questions
- Has Shopify raised its prices?
- Basic has been listed since Jan 2012, starting at $29. It went up to $39 by Jul 2023 (+34%). Grow has been listed since Jan 2012, starting at $59. It went up to $79 by Jan 2014 (+34%), and finally went up to $105 by Jan 2024 (+33%). Advanced appeared by Jul 2012 at $179. It went up to $299 by Jul 2016 (+67%), and finally went up to $399 by Jul 2023 (+33%). The middle plan was called Professional until 2016, then Shopify, and Grow since 2025. Unlimited became Advanced in 2016. Since 2023 the pricing page defaults to yearly billing, which brings Basic back to $29 and Grow to $79.
About Shopify
Shopify is a Ottawa, CA based company. Founded in 2006. They are using a combination of Sales-Led and Product-Led go-to-market strategy. The company describes themselves as "Try Shopify free and start a business or grow an existing one. Get more than ecommerce software with tools to manage every part of your business.".