How SaaS products price, then and now
Current plans and prices for 1,865 software products, pricing page snapshots going back to 2005, and year by year price history for the products everyone compares against.
AI price index
Where LLM API prices go next: our call for 2028 and 2030
$2
per million input tokens for the cheapest frontier LLM, 90% less than Oct 2023. Our view for 2028: $0.50 to $4, and $0.20 to $5 by 2030.
See the AI price index and 2030 predictionLatest price changes
- OpenAI API cut the Cheapest model input and output prices
- Vertex AI raised the Gemini Flash tier input and output prices
- GitHub Copilot added the Max and Enterprise plans
- Replit dropped the Teams plan
- Tabnine dropped the Code Assistant and Agentic Platform plans
- Windsurf dropped the Pro and Max plans
Exhibit 1
Price increases outnumbered cuts in 5 of the last 8 years
Number of list price increases and cuts per year across every product we track
Price histories
Year by year charts read from archived pricing pages. Every point links to the snapshot it came from.
Claudesince 2025Pro$17, unchanged· 3 plansPro has been listed since Sep 2025, starting at $17. The price was unchanged through Oct 2026.
ChatGPTsince 2024Plus$20, unchanged· 4 plansPlus has been listed since Jan 2024, starting at $20. The price was unchanged through Sep 2026.
Cursorsince 2024Pro$20, unchanged· 4 plansPro has been listed since Jun 2024, starting at $20. The price was unchanged through Oct 2026.
GitHub Copilotsince 2026Pro$10, unchanged· 5 plansPro has been listed since Sep 2026, starting at $10. The price was unchanged through Oct 2026.
TypeSafe AIsince 2026Jev$0.04, unchangedThe plan has been listed since Sep 2026, starting at $0.04. The price was unchanged through Oct 2026.
Perplexitysince 2024Pro$17, unchanged· 2 plansPro has been listed since Jan 2024, starting at $17. The price was unchanged through Oct 2026.
Google Geminisince 2026Google AI Plus€4.99, unchanged· 3 plansGoogle AI Plus has been listed since Sep 2026, starting at €4.99. The price was unchanged through Oct 2026.
Mistral AIsince 2025Pro$14.99, unchanged· 2 plansPro has been listed since Jun 2025, starting at $14.99. The price was unchanged through Oct 2026.
Lovablesince 2024Pro$20 → $25· 3 plansPro has been listed since Nov 2024, starting at $20. It went up to $25 by Jun 2025 (+25%).
Windsurfsince 2026Pro has been listed since Sep 2026, starting at $20. It was no longer listed by Oct 2026.
Boltsince 2026Pro$25, unchanged· 2 plansPro has been listed since Sep 2026, starting at $25. The price was unchanged through Oct 2026.
Replitsince 2022Core$7 → $18· 3 plansCore has been listed since Feb 2022, starting at $7. It went up to $10 by Aug 2024 (+43%), then went up to $15 by Feb 2025 (+50%), then went up to $20 by Aug 2025 (+33%), then came down to $17 by Sep 2026 (-15%), and finally went up to $18 by Sep 2026 (+6%).
ElevenLabssince 2024Starter$5 → $6· 3 plansStarter has been listed since Nov 2024, starting at $5. It went up to $6 by Jul 2026 (+20%).
Midjourneysince 2023Basic$10, unchanged· 4 plansBasic has been listed since Jul 2023, starting at $10. The price was unchanged through Oct 2026.
Runwaysince 2026Standard$12, unchanged· 3 plansStandard has been listed since Sep 2026, starting at $12. The price was unchanged through Oct 2026.
HeyGensince 2026Creator$29, unchanged· 3 plansCreator has been listed since Sep 2026, starting at $29. The price was unchanged through Oct 2026.
Synthesiasince 2026Starter$29, unchanged· 2 plansStarter has been listed since Sep 2026, starting at $29. The price was unchanged through Oct 2026.
Sunosince 2026Pro$8, unchanged· 2 plansPro has been listed since Sep 2026, starting at $8. The price was unchanged through Oct 2026.
Notionsince 2021Plus$8 → $10· 3 plansPlus has been listed since Apr 2021, starting at $8. It went up to $10 by Jul 2024 (+25%).
Slacksince 2014Pro$6.67 → $7.25· 3 plansPro has been listed since Jul 2014, starting at $6.67. It went up to $7.25 by Jan 2025 (+9%).
Figmasince 2018Professional$12 → $16· 3 plansProfessional has been listed since Jul 2018, starting at $12. It went up to $16 by Jul 2025 (+33%).
GitHubsince 2016Team$9 → $4· 3 plansTeam has been listed since Jul 2016, starting at $9. It came down to $4 by Jul 2020 (-56%).Linearsince 2020Basic$8 → $10· 2 plansBasic has been listed since Jul 2020, starting at $8. It went up to $10 by Feb 2026 (+25%).
Vercelsince 2017Pro$25 → $20· 2 plansPro appeared by Jan 2019 at $25. It came down to $20 by Apr 2020 (-20%).
Supabasesince 2021Pro$25, unchanged· 2 plansPro has been listed since Nov 2021, starting at $25. The price was unchanged through Sep 2026.
Shopifysince 2012Basic$29 → $39· 3 plansBasic has been listed since Jan 2012, starting at $29. It went up to $39 by Jul 2023 (+34%).Zoomsince 2013Pro$9.99 → $14.99· 2 plansPro has been listed since Jan 2013, starting at $9.99. It went up to $14.99 by Jan 2016 (+50%).
monday.comsince 2018Basic$5 → $9· 3 plansBasic has been listed since Oct 2018, starting at $5. It went up to $7.80 by Jan 2020 (+56%), then went up to $8 by Jul 2021 (+3%), and finally went up to $9 by Jan 2024 (+13%).
Asanasince 2016Starter$8.33 → $10.99· 2 plansStarter has been listed since Jul 2016, starting at $8.33. It went up to $9.99 by Jul 2017 (+20%), and finally went up to $10.99 by Jan 2020 (+10%).Mirosince 2013Team$10 → $8The plan has been listed since Jun 2013, starting at $10. It came down to $8 by Jan 2014 (-20%), then came down to $7 by Mar 2016 (-12%), and finally went up to $8 by Feb 2017 (+14%).
Airtablesince 2016Team$12 → $20· 2 plansTeam has been listed since Mar 2016, starting at $12. It came down to $10 by Jul 2018 (-17%), and finally went up to $20 by Jan 2024 (+100%).
Basecampsince 2012Flat plan$150 → $299The plan has been listed since Mar 2012, starting at $150. It came down to $99 by Nov 2016 (-34%), and finally went up to $299 by Jan 2023 (+202%).
Dropboxsince 2016Standard$12.50 → $15· 2 plansStandard has been listed since Jul 2016, starting at $12.50. It went up to $15 by Jan 2023 (+20%).
Zendesksince 2021Suite Team$49 → $55· 3 plansSuite Team has been listed since Feb 2021, starting at $49. It went up to $55 by Jul 2023 (+12%).
- Mailchimpsince 2021Essentials$9.99 → $13· 3 plansEssentials has been listed since May 2021, starting at $9.99. It went up to $11 by Jul 2022 (+10%), and finally went up to $13 by Jan 2023 (+18%).
Evernotesince 2018Personal$7.99 → $10.83· 2 plansPersonal has been listed since Aug 2018, starting at $7.99. It went up to $10.83 by Jan 2024 (+36%).
Dashlanesince 2017Business$2 → $8· 3 plansTeam appeared by Dec 2020 at $5.1Passwordsince 2016Business$11.99 → $8.99· 3 plansBusiness has been listed since Jun 2016, starting at $11.99. It came down to $7.99 by Jan 2019 (-33%), and finally went up to $8.99 by Sep 2026 (+13%).
Webflowsince 2019Basic$12 → $14· 3 plansBasic has been listed since May 2019, starting at $12. It went up to $14 by Jan 2023 (+17%).Squarespacesince 2005Entry plan$7 → $8· 2 plansEntry plan has been listed since Jan 2005, starting at $7. It went up to $8 by Jul 2009 (+14%).
Calendlysince 2021Standard$8 → $10· 2 plansStandard has been listed since May 2021, starting at $8. It went up to $10 by Jan 2024 (+25%).
SaturnSQLsince 2026Starter€19, unchanged· 2 plansStarter has been listed since Feb 2026, starting at €19. The price was unchanged through Sep 2026.
Metabasesince 2021Starter$85 → $100· 2 plansStarter has been listed since Jun 2021, starting at $85. It went up to $100 by Apr 2026 (+18%).
Hex Technologiessince 2022Professional$24 → $36· 2 plansProfessional has been listed since May 2022, starting at $24. It went up to $36 by Aug 2023 (+50%).WebGenysince 2026Starter$25, unchanged· 3 plansStarter has been listed since Sep 2026, starting at $25. The price was unchanged through Oct 2026.
Canvasince 2020Pro$9.95 → $10· 3 plansPro has been listed since Feb 2020, starting at $9.95. It went up to $10 by Mar 2021 (+1%).
GitLabsince 2014Premium$4.08 → $29· 3 plansPremium has been listed since Dec 2014, starting at $4.08. It went up to $19 by Mar 2018 (+366%), and finally went up to $29 by Jun 2023 (+53%).
WordPress.comsince 2016Personal$5.99 → $4· 4 plansPersonal appeared by Apr 2017 at $5.99. It came down to $4 by Apr 2018 (-33%), then went up to $5 by Apr 2019 (+25%), and finally came down to $4 by Apr 2025 (-20%).
Claude APIsince 2024Top model, input$15 → $10· 6 plansTop model, input has been listed since Jun 2024, starting at $15. It came down to $5 by Jan 2026 (-67%), and finally went up to $10 by Jul 2026 (+100%).
OpenAI APIsince 2021Flagship model, input$60 → $10· 4 plansFlagship model, input has been listed since Nov 2021, starting at $60. It came down to $20 by Nov 2022 (-67%), then came down to $10 by May 2024 (-50%), then came down to $2.50 by Nov 2024 (-75%), then came down to $1.25 by Nov 2025 (-50%), then went up to $5 by May 2026 (+300%), and finally went up to $10 by Sep 2026 (+100%).
Gemini APIsince 2026Gemini 3.1 Pro Preview, input$2, unchanged· 4 plansGemini 3.1 Pro Preview, input has been listed since Sep 2026, starting at $2. The price was unchanged through Oct 2026.
xAI APIsince 2026grok-4.6, input$2, unchanged· 6 plansgrok-4.6, input has been listed since Sep 2026, starting at $2. The price was unchanged through Oct 2026.
Mistral APIsince 2026Mistral Large 3, input$0.50, unchanged· 6 plansMistral Large 3, input has been listed since Sep 2026, starting at $0.50. The price was unchanged through Oct 2026.
Perplexity Sonar APIsince 2026Sonar, input$1, unchanged· 4 plansSonar, input has been listed since Sep 2026, starting at $1. The price was unchanged through Oct 2026.
Manussince 20264,000 credits$20, unchanged· 3 plans4,000 credits has been listed since Sep 2026, starting at $20. The price was unchanged through Oct 2026.
Devinsince 2026Pro$20, unchanged· 3 plansPro has been listed since Sep 2026, starting at $20. The price was unchanged through Oct 2026.
v0 by Vercelsince 2026Plus$30, unchanged· 2 plansPlus has been listed since Sep 2026, starting at $30. The price was unchanged through Oct 2026.
Luma AIsince 2026Plus$25, unchanged· 3 plansPlus has been listed since Sep 2026, starting at $25. The price was unchanged through Oct 2026.
Teamtailorsince 2016The plan has been listed since Mar 2016, starting at $70. It was no longer listed by Jul 2019.
Jobbsafarisince 2026Gratiskr0, unchanged· 5 plansGratis has been listed since Mar 2026, starting at kr0. The price was unchanged through Sep 2026.
Duunitorisince 2025Ilmainen€0, unchanged· 6 plansIlmainen has been listed since May 2025, starting at €0. The price was unchanged through Sep 2026.Jobillasince 2026Standard€715, unchanged· 4 plansLite has been listed since Apr 2026, starting at €235. It was no longer listed by Sep 2026.
Workablesince 2014Standard$99 → $299· 3 plansStandard has been listed since Jun 2014, starting at $99. It went up to $129 by Jun 2016 (+30%), then went up to $279 by Feb 2022 (+116%), and finally went up to $299 by Feb 2023 (+7%).
JazzHRsince 2016Hero$1068 → $1000· 3 plansHero has been listed since Oct 2016, starting at $1068. It came down to $468 by Oct 2017 (-56%), then went up to $900 by Oct 2024 (+92%), and finally went up to $1000 by Aug 2026 (+11%).
Manatalsince 2019Professional$15, unchanged· 3 plansProfessional has been listed since Jul 2019, starting at $15. The price was unchanged through Sep 2026.
Tabninesince 2026Code Assistant has been listed since Sep 2026, starting at $39. It was no longer listed by Oct 2026.
Amazon Bedrocksince 2023Claude flagship, input$11.02 → $10· 4 plansClaude flagship, input appeared by Sep 2023 at $11.02. It came down to $8 by Dec 2023 (-27%), then came down to $3 by Mar 2024 (-62%), then went up to $15 by Jun 2025 (+400%), then came down to $5 by Nov 2025 (-67%), and finally went up to $10 by Sep 2026 (+100%).
Vertex AIsince 2025Gemini Pro tier, input$1.25 → $2· 4 plansGemini Pro tier, input appeared by Jun 2025 at $1.25. It went up to $2 by Dec 2025 (+60%).
Azure OpenAIsince 2023Flagship model, input$30 → $10· 4 plansFlagship model, input has been listed since Oct 2023, starting at $30. It came down to $10 by Jan 2024 (-67%), then came down to $5 by Aug 2024 (-50%), then came down to $2.50 by Nov 2024 (-50%), then came down to $1.25 by Aug 2025 (-50%), then went up to $1.75 by Dec 2025 (+40%), then went up to $5 by May 2026 (+186%), and finally went up to $10 by Sep 2026 (+100%).Trellosince 2016Standard$5, unchanged· 3 plansStandard appeared by Jan 2022 at $5. The price was unchanged through Jul 2026.
Pricing pages as they look today
Screenshots of real pricing pages with the plans and prices on them.
Products we check most often
Plans, archived snapshots, alternatives and pricing questions answered on each page.
ClaudeClaude is the AI assistant made by Anthropic, available on the web, desktop and mobile and inside tools like Chrome and Microsoft 365
ChatGPTChatGPT is the AI assistant made by OpenAI and the product that turned chat-based AI into a consumer subscription
CursorCursor is the AI code editor that made agentic coding mainstream
GitHub CopilotGitHub Copilot is the AI coding assistant sold on top of GitHub
TypeSafe AITypeSafe AI sells Jev, a model that answers typed questions about program state with structured, calibrated decisions rather than free text, aimed at automation inside software
PerplexityPerplexity is an AI answer engine that searches the web and cites its sources
Google GeminiGemini is bundled into Google AI subscriptions that also carry storage and other Google services
GrokGrok is the assistant from xAI, available on the web, in apps and inside X
Mistral AIMistral AI sells its Le Chat assistant and Vibe coding tools as flat monthly plans, with a per user Team plan and enterprise deployments, alongside per token API pricing for its open and commercial models.
LovableLovable generates full web apps from a description
WindsurfWindsurf was an AI code editor sold as flat monthly plans that bought a quota of agent usage, from a free tier to a $200 Max plan
BoltBolt builds and hosts web apps from prompts
ReplitReplit started as a browser IDE and became an AI app builder
ElevenLabsElevenLabs turns text into speech and clones voices
MidjourneyMidjourney is the image generation service that runs through Discord and the web
RunwayRunway sells AI video and image generation through monthly plans that include a credit allowance; higher plans buy more credits, rollover and storage
HeyGenHeyGen generates videos with AI avatars and translation
SynthesiaSynthesia turns scripts into presenter videos with AI avatars
SunoSuno generates songs from text prompts
NotionA new tool that blends your everyday work apps into oneLinearLinear is the issue tracker of choice for product teams that find Jira heavy
VercelVercel is the hosting platform behind Next.js
SupabaseSupabase is an open source Firebase alternative built on Postgres1Password1Password is a password manager sold per user to teams and businesses, with personal and family plans on the side
SaturnSQLSaturnSQL is a browser-based SQL editor for teams
Hex TechnologiesHex is a collaborative notebook for data teams that mixes SQL, Python and no-code cells
MetabaseMetabase is the open source business intelligence tool that companies self-host for free and then move to the cloud plans
GranolaGranola is the AI meeting notepad that records from your own machine instead of sending a bot into the call, then blends your typed notes with the transcript
GammaGamma is the AI presentation tool that replaced slides with scrollable cards and now also produces documents and websites
ManusManus is a general purpose AI agent that does whole tasks, from research reports to working websites, rather than answering questions
DevinDevin is Cognition's autonomous software engineer, the agent that started the AI coding agent race in 2024
v0 by Vercelv0 is Vercel's AI app builder, generating React and Next.js interfaces from a prompt and deploying them on Vercel
n8nn8n is workflow automation for technical teams, with code steps and AI agent nodes and a self hosted Community edition
ClayClay enriches prospect lists by waterfalling through dozens of data providers and AI research agents
AttioAttio is a data first CRM aimed at startups and scale ups
Luma AILuma AI's Dream Machine generates video and images from prompts and reference frames
Cal.comCal.com is the open source scheduling tool positioned against CalendlyJiraJira is Atlassian's issue tracker, the default project tool for software teams for two decades
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