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Shopify vs WordPress.com pricing

WordPress.com is cheaper to start: $4 per month, billed annually, or $9 monthly against $39 (USD per month, billed monthly) for Shopify. Shopify has changed its listed prices 3 times since 2012. WordPress.com has changed its listed prices 4 times since 2016.

Shopify vs WordPress.com at a glance

Current list prices as last read from each pricing page.

Starts at
$39Basic, USD per month, billed monthly
Top listed plan
$399Advanced
Priced by
Per store
Free plan
Not recorded
Price history
since 2012
Price changes
3

WordPress.com

Full analysis
Starts at
$4 per month, billed annually, or $9 monthlyPersonal, USD per month, billed annually
Top listed plan
$45 per month, billed annually, or $70 monthlyCommerce
Priced by
Per site
Free plan
Yes
Price history
since 2016
Price changes
4

Shopify vs WordPress.com price history

Both histories on one chart. The default line is each product's cheapest paid plan.

$0$10$20$30$40$5020122014201620182020202220242026$39 Shopify Basic$4 WordPress.com Personal
Shopify: USD per month, billed monthly. WordPress.com: USD per month, billed annually. Click a legend entry to add or hide a plan.
Show the data as a table

Plans side by side

Every plan currently listed, with the price it started at where we have it.

ShopifyUSD per month, billed monthly

PlanPriceListed since
Basic$39was $29 in 2012Jan 2012
Grow$105was $59 in 2012Jan 2012
Advanced$399was $179 in 2012Jul 2012

WordPress.comUSD per month, billed annually

PlanPriceListed since
Personal$4was $5.99 in 2017Apr 2017
Premium$8was $8.25 in 2016Apr 2016
Business$25was $24.92 in 2016Apr 2016
Commerce$45Apr 2019

What changed, and when

Every dated price move we have on record for either product, newest first.

  1. Apr 2025WordPress.com cut the Personal price. Personal went from $5 to $4 (-20%).
  2. Jan 2024Shopify raised the Grow price. Grow went from $79 to $105 (+33%).
  3. Jul 2023Shopify raised the Basic and Advanced prices. Basic went from $29 to $39 (+34%). Advanced went from $299 to $399 (+33%).
  4. Apr 2019WordPress.com changed its plans and prices. Personal went from $4 to $5 (+25%). Commerce listed at $45.
  5. Apr 2018WordPress.com changed its plans and prices. Personal went from $5.99 to $4 (-33%). Premium went from $8.25 to $8 (-3%). Business went from $24.92 to $25.
  6. Apr 2017WordPress.com added the Personal plan. Personal listed at $5.99.
  7. Jul 2016Shopify raised the Advanced price. Advanced went from $179 to $299 (+67%).
  8. Jan 2014Shopify raised the Grow price. Grow went from $59 to $79 (+34%).
  9. Jul 2012Shopify added the Advanced plan. Advanced listed at $179.

Shopify vs WordPress.com pricing questions

Is Shopify or WordPress.com cheaper?
WordPress.com starts lower at $4 per month, billed annually, or $9 monthly, Shopify at $39 (USD per month, billed monthly). Prices are as shown on each pricing page when it was last read.
Has Shopify or WordPress.com raised prices?
Shopify: Basic has been listed since Jan 2012, starting at $29. It went up to $39 by Jul 2023 (+34%). Grow has been listed since Jan 2012, starting at $59. It went up to $79 by Jan 2014 (+34%), and finally went up to $105 by Jan 2024 (+33%). Advanced appeared by Jul 2012 at $179. It went up to $299 by Jul 2016 (+67%), and finally went up to $399 by Jul 2023 (+33%). WordPress.com: Personal appeared by Apr 2017 at $5.99. It came down to $4 by Apr 2018 (-33%), then went up to $5 by Apr 2019 (+25%), and finally came down to $4 by Apr 2025 (-20%). Premium has been listed since Apr 2016, starting at $8.25. It came down to $8 by Apr 2018 (-3%). Business has been listed since Apr 2016, starting at $24.92. It went up to $25 by Apr 2018. Commerce appeared by Apr 2019 at $45. The price was unchanged through Sep 2026.
Do Shopify and WordPress.com have a free plan?
WordPress.com lists a free plan. We have not recorded one for Shopify.
How are Shopify and WordPress.com priced?
Shopify: per store, USD per month, billed monthly. WordPress.com: per site, USD per month, billed annually.

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