AI assistants pricing
Consumer AI assistants converged on a $20 monthly plan in 2023 and have been experimenting above and below it since: cheaper entry tiers, usage-scaled top tiers and per-seat team plans that have already been cut once.
AI price index
How AI model prices are moving underneath these tools
$2
per million input tokens for the cheapest frontier LLM, 90% less than Nov 2023. Our view for 2028: $0.50 to $4, and $0.20 to $5 by 2030.
Open the AI price indexExhibit 1
AI assistants prices over time
The cheapest plan each product still sells, traced back through archived copies of its pricing page. Click a legend entry to hide a product.
Show the data as a table
| Observed | ChatGPT Go | Claude Pro | Google Gemini Google AI Plus | Manus 4,000 credits | Mistral AI Pro | Perplexity Pro |
|---|---|---|---|---|---|---|
| Jan 7, 2024 | $17 | |||||
| Apr 2, 2024 | $17 | |||||
| Jun 1, 2025 | $14.99 | |||||
| Sep 17, 2025 | $17 | |||||
| Sep 20, 2025 | $14.99 | |||||
| Dec 3, 2025 | $14.99 | |||||
| Mar 2, 2026 | $14.99 | |||||
| Jun 3, 2026 | $14.99 | |||||
| Jul 1, 2026 | $17 | |||||
| Sep 1, 2026 | $14.99 | |||||
| Sep 20, 2026 | $8 | |||||
| Sep 21, 2026 | $17 | €4.99 | $20 | $14.99 | $17 | |
| Oct 3, 2026 | $17 | €4.99 | $20 | $14.99 | $17 | |
| Nov 2, 2026 | $17 |
Exhibit 2
Mistral AI is the cheapest way in at $14.99, against $30 for Grok
Entry price of each product, USD per month
- Mistral AIPro$14.99
- PerplexityPro$17
- Manus4,000 credits$20
- RunablePro$20
- GrokSuperGrok$30
AI assistants compared
Current list prices as last read from each pricing page.
| Product | Starts at | Top listed plan | Priced by | Free plan | History |
|---|---|---|---|---|---|
 ChatGPT | $8 per monthGo, USD per person per month, billed monthly | $100 per month and upPro | Flat per account | Yes | since 2024 |
 Claude | $17 per month, billed annually, or $20 monthlyPro, USD per person per month, billed annually where offered | $200 per month, 10x Pro usage a week and no 5-hour limitUltra | Flat per account | Yes | since 2025 |
 Google Gemini | €4.99 per month, as shown to European visitorsGoogle AI Plus, EUR per month, billed monthly, as shown to European visitors | €99.99 per month, from, as shown to European visitorsGoogle AI Ultra | Flat per account | Yes | since 2026 |
 Manus | $20 per month, or 17 percent less billed annually4,000 credits, USD per month, billed monthly | $200 per month, or 17 percent less billed annually40,000 credits | Credits | No | since 2026 |
 Mistral AI | $14.99 per monthPro, USD per month, billed monthly (Team per user) | $24.99 per user per monthTeam | Flat per account | Yes | since 2025 |
 Perplexity | $17 per month, billed annuallyPro, USD per month, billed annually | $167 per month, billed annuallyMax | Flat per account | Yes | since 2024 |
 Claude Cowork | $17 per month, billed annually ($20 monthly)Pro, USD per person per month, billed annually where offered | $200 per month, 10x Pro usage a week and no 5-hour limitUltra | Flat per account | No | read Nov 2026 |
 Grok | $30 per monthSuperGrok, USD per month, billed monthly | $100 per monthSuperGrok Plus | Flat per account | Yes | read Sep 2026 |
 Runable | $20 per month, 25,000 credits a month plus 1,500 a dayPro, USD per month, billed monthly | $100 per month, 150,000 credits a month plus 1,500 a dayMax | Credits | Yes | read Nov 2026 |
Head to head
Two products on one chart, plans side by side.
- ChatGPT vs Claude
- ChatGPT vs Google Gemini
- ChatGPT vs Grok
- ChatGPT vs Manus
- ChatGPT vs Mistral AI
- ChatGPT vs Perplexity
- Claude Cowork vs Manus
- Claude vs Google Gemini
- Claude vs Grok
- Claude vs Manus
- Claude vs Mistral AI
- Claude vs Perplexity
- Google Gemini vs Manus
- Google Gemini vs Mistral AI
- Google Gemini vs Perplexity
- Manus vs Mistral AI
- Manus vs Perplexity
- Manus vs Runable
- Mistral AI vs Perplexity
How AI assistants prices changed, and a 2027 prediction
Every list price change on record for AI assistants, with a trend line and a simple 6 and 12 month projection for each plan. Each change is read from an archived copy of the pricing page.
- dated price changes
- 5
- increases / cuts
- 0 / 3
- earliest snapshot
- 2024
- median change a year
- 0%
Exhibit 3
0 of 4 AI assistants are on course to cost less by Nov 2027
AI assistants price prediction 2027: projected change in each product's headline price over the next 12 months
Claude
Pro
ChatGPT
Plus
Perplexity
Pro
Mistral AI
Pro
Note: The trend of each headline plan over the last three years carried forward 12 months, with a likely range from how much the price has moved before. Arithmetic on past list prices, not a forecast.
Exhibit 4
0 of 4 products raised their headline price over the last three years
Compound yearly change of each product's headline plan, last three years
- ClaudePro0% a year
- ChatGPTPlus0% a year
- PerplexityPro0% a year
- Mistral AIPro0% a year
Exhibit 5
Trend and price prediction, plan by plan
Compound yearly change from each plan’s first to latest price within the last three years, and where the price lands in 6 and 12 months if that rate holds. A projection from past list prices, not a forecast.
| Product and plan | From | Now | Per year | In 6 months | In 12 months |
|---|---|---|---|---|---|
| ClaudeUSD per person per month, billed annually where offered | |||||
| Pro | $17Sep 2025 | $17 | 0% | $17$16.41 to $17.61 | $17$16.17 to $17.87 |
| Team standard seat | $25Sep 2025 | $20 | -18% | $18.11$15.56 to $21.08 | $16.4$13.24 to $20.32 |
| Team premium seat | $150Sep 2025 | $100 | -30% | $83.51$63.41 to $110 | $69.74$47.24 to $102.97 |
| ChatGPTUSD per person per month, billed monthly | |||||
| Plus | $20Jan 2024 | $20 | 0% | $20$19.31 to $20.72 | $20$19.02 to $21.03 |
| Pro | $200Jan 2025 | $100 | -33% | $81.69$78.85 to $84.63 | $66.74$63.48 to $70.16 |
| Team | $25Jan 2024 | $25 | 0% | $25$24.13 to $25.9 | $25$23.78 to $26.28 |
| PerplexityUSD per month, billed annually | |||||
| Pro | $17Jan 2024 | $17 | 0% | $17$16.41 to $17.61 | $17$16.17 to $17.87 |
| Mistral AIUSD per month, billed monthly (Team per user) | |||||
| Pro | $14.99Jun 2025 | $14.99 | 0% | $14.99$14.47 to $15.53 | $14.99$14.26 to $15.76 |
| Team | $24.99Jun 2025 | $24.99 | 0% | $24.99$24.12 to $25.89 | $24.99$23.77 to $26.27 |
Exhibit 6
ChatGPT Pro fell 50% since 2025, from $200 to $100
ChatGPT price history, USD per person per month, billed monthly
ChatGPT is the AI assistant made by OpenAI and the product that turned chat-based AI into a consumer subscription. Individuals choose between Free, Go, Plus and Pro, priced per month, while Business and Enterprise plans are sold per user with annual billing.
Show the data as a table
| Observed | Plus | Pro | Team | Go |
|---|---|---|---|---|
| Jan 1, 2024 | $20 | |||
| Jan 10, 2024 | $25 | |||
| Jan 2, 2025 | $200 | |||
| Jul 2, 2025 | $20 | $200 | $25 | |
| Sep 20, 2026 | $20 | $100 | $8 | |
| Oct 3, 2026 | $25 |
Plus has been listed since Jan 2024, starting at $20. The price was unchanged through Sep 2026.
Pro appeared by Jan 2025 at $200. It came down to $100 by Sep 2026 (-50%).
Team appeared by Jan 2024 at $25. The price was unchanged through Oct 2026.
Go appeared by Sep 2026 at $8.
Team is priced per user and billed annually at the figure shown, $30 when billed monthly. Pro launched at $200 in December 2024 and is listed from $100 in 2026. The cheaper Go plan appeared in 2026.
Exhibit 7
Claude Team premium seat fell 33% since 2025, from $150 to $100
Claude price history, USD per person per month, billed annually where offered
Claude is the AI assistant made by Anthropic, available on the web, desktop and mobile and inside tools like Chrome and Microsoft 365. Individuals pick between Free, Pro and Max, teams pay per seat, and developers pay per million tokens through the API, so the same product is sold three different ways.
Show the data as a table
| Observed | Pro | Team standard seat | Team premium seat |
|---|---|---|---|
| Sep 17, 2025 | $17 | $25 | $150 |
| Jan 1, 2026 | $25 | $150 | |
| Apr 1, 2026 | $20 | $100 | |
| Jul 1, 2026 | $17 | $20 | $100 |
| Sep 21, 2026 | $17 | $20 | $100 |
| Oct 3, 2026 | $17 | $20 | $100 |
| Nov 2, 2026 | $17 | $20 | $100 |
Pro has been listed since Sep 2025, starting at $17. The price was unchanged through Nov 2026.
Team standard seat has been listed since Sep 2025, starting at $25. It came down to $20 by Apr 2026 (-20%).
Team premium seat has been listed since Sep 2025, starting at $150. It came down to $100 by Apr 2026 (-33%).
Pro costs $20 when billed monthly and Max starts at $100 billed monthly. Team seats came down in 2026: the standard seat from $25 to $20 and the premium seat with Claude Code from $150 to $100. In November 2026 the $200 Max 20x tier gave way to Ultra, still $200 a month but with 10x Pro usage a week and no 5-hour limit, and the $100 tier is now simply Max.
Exhibit 8
Google Gemini has kept Google AI Plus at €4.99 since 2026
Google Gemini price history, EUR per month, billed monthly, as shown to European visitors
Gemini is bundled into Google AI subscriptions that also carry storage and other Google services. Plans are flat per account and the pricing page prices in the local currency of the visitor, so this tracker records the euro prices shown in Europe.
Show the data as a table
| Observed | Google AI Plus | Google AI Pro | Google AI Ultra |
|---|---|---|---|
| Sep 21, 2026 | €4.99 | €22.99 | €99.99 |
| Oct 3, 2026 | €4.99 | €22.99 | €99.99 |
Google AI Plus has been listed since Sep 2026, starting at €4.99. The price was unchanged through Oct 2026.
Google AI Pro has been listed since Sep 2026, starting at €22.99. The price was unchanged through Oct 2026.
Google AI Ultra has been listed since Sep 2026, starting at €99.99. The price was unchanged through Oct 2026.
First read on 21 September 2026, so the chart starts now.
Exhibit 9
Manus has kept 4,000 credits at $20 since 2026
Manus price history, USD per month, billed monthly
Manus is a general purpose AI agent that does whole tasks, from research reports to working websites, rather than answering questions. Its three tiers cost the same per month as Claude and ChatGPT's paid plans and differ only in monthly credits.
Show the data as a table
| Observed | 4,000 credits | 8,000 credits | 40,000 credits |
|---|---|---|---|
| Sep 21, 2026 | $20 | $40 | $200 |
| Oct 3, 2026 | $20 | $40 | $200 |
4,000 credits has been listed since Sep 2026, starting at $20. The price was unchanged through Oct 2026.
8,000 credits has been listed since Sep 2026, starting at $40. The price was unchanged through Oct 2026.
40,000 credits has been listed since Sep 2026, starting at $200. The price was unchanged through Oct 2026.
First read on 21 September 2026, so the chart starts now.
Exhibit 10
Mistral AI has kept Pro at $14.99 since 2025
Mistral AI price history, USD per month, billed monthly (Team per user)
Mistral AI sells its Le Chat assistant and Vibe coding tools as flat monthly plans, with a per user Team plan and enterprise deployments, alongside per token API pricing for its open and commercial models.
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| Observed | Pro | Team |
|---|---|---|
| Jun 1, 2025 | $14.99 | $24.99 |
| Sep 20, 2025 | $14.99 | $24.99 |
| Dec 3, 2025 | $14.99 | $24.99 |
| Mar 2, 2026 | $14.99 | $24.99 |
| Jun 3, 2026 | $14.99 | $24.99 |
| Sep 1, 2026 | $14.99 | $24.99 |
| Sep 21, 2026 | $14.99 | $24.99 |
| Oct 3, 2026 | $14.99 | $24.99 |
Pro has been listed since Jun 2025, starting at $14.99. The price was unchanged through Oct 2026.
Team has been listed since Jun 2025, starting at $24.99. The price was unchanged through Oct 2026.
Le Chat Pro has been $14.99 a month and Team $24.99 per user since the first readable archived pricing page in June 2025, with a $5.99 student price for Pro. Neither has moved since.
Exhibit 11
Perplexity has kept Pro at $17 since 2024
Perplexity price history, USD per month, billed annually
Perplexity is an AI answer engine that searches the web and cites its sources. Individuals pay a flat monthly subscription, shown as the annual price per month, and the Max tier buys unlimited usage of the top models.
Show the data as a table
| Observed | Pro | Max |
|---|---|---|
| Jan 7, 2024 | $17 | |
| Apr 2, 2024 | $17 | |
| Sep 21, 2026 | $17 | $167 |
| Oct 3, 2026 | $17 | $167 |
Pro has been listed since Jan 2024, starting at $17. The price was unchanged through Oct 2026.
Max appeared by Sep 2026 at $167. The price was unchanged through Oct 2026.
Pro has cost $200 a year (about $17 a month) and $20 billed monthly since at least January 2024. From mid 2025 the archived page renders its prices in the browser, so there are no readable snapshots between April 2024 and September 2026. Max is first recorded in September 2026 at $2,000 a year.
2026
Perplexity added the Max plan
- Max listed at $167
USD per month, billed annually. Archived pricing page
ChatGPT changed its plans and prices
- Pro went from $200 to $100 (-50%)
- Go listed at $8
USD per person per month, billed monthly. Archived pricing page
Claude cut the Team standard seat and Team premium seat prices
- Team standard seat went from $25 to $20 (-20%)
- Team premium seat went from $150 to $100 (-33%)
USD per person per month, billed annually where offered. Archived pricing page
2025
ChatGPT added the Pro plan
- Pro listed at $200
USD per person per month, billed monthly. Archived pricing page
2024
ChatGPT added the Team plan
- Team listed at $25
USD per person per month, billed monthly. Archived pricing page
AI assistants pricing questions
- What does a AI assistant cost?
- Paid plans start at $8 per month for ChatGPT (USD per person per month, billed monthly), $17 per month, billed annually, or $20 monthly for Claude (USD per person per month, billed annually where offered), €4.99 per month, as shown to European visitors for Google Gemini (EUR per month, billed monthly, as shown to European visitors), $20 per month, or 17 percent less billed annually for Manus (USD per month, billed monthly), $14.99 per month for Mistral AI (USD per month, billed monthly (Team per user)), $17 per month, billed annually for Perplexity (USD per month, billed annually), $17 per month, billed annually ($20 monthly) for Claude Cowork (USD per person per month, billed annually where offered), $30 per month for Grok (USD per month, billed monthly), $20 per month, 25,000 credits a month plus 1,500 a day for Runable (USD per month, billed monthly). Prices are as shown on each pricing page when it was last read.
- What is AI assistant pricing based on?
- ChatGPT and Claude and Google Gemini and Mistral AI and Perplexity and Claude Cowork and Grok: flat per account. Manus and Runable: credits.
- Which ai assistants have a free plan?
- ChatGPT, Claude, Google Gemini, Mistral AI, Perplexity, Grok, Runable list a free plan next to the paid tiers.
- Which ai assistants have changed their prices?
- ChatGPT: Pro appeared by Jan 2025 at $200. It came down to $100 by Sep 2026 (-50%). Team appeared by Jan 2024 at $25. The price was unchanged through Oct 2026. Go appeared by Sep 2026 at $8. Claude: Team standard seat has been listed since Sep 2025, starting at $25. It came down to $20 by Apr 2026 (-20%). Team premium seat has been listed since Sep 2025, starting at $150. It came down to $100 by Apr 2026 (-33%). Pro costs $20 when billed monthly and Max starts at $100 billed monthly. Team seats came down in 2026: the standard seat from $25 to $20 and the premium seat with Claude Code from $150 to $100. In November 2026 the $200 Max 20x tier gave way to Ultra, still $200 a month but with 10x Pro usage a week and no 5-hour limit, and the $100 tier is now simply Max. Perplexity: Max appeared by Sep 2026 at $167. The price was unchanged through Oct 2026.
- Are AI assistants prices going up or down?
- Across the 9 plans we chart, list prices over the last three years are roughly flat. Cuts outnumber increases, 3 to 0.
- How are the price predictions calculated?
- Each plan gets a compound yearly rate of change between its first and latest observed list price within the last 36 months. The 6 and 12 month figures apply that rate to the latest price. Plans moving more than 100 percent a year are not projected, and a plan needs at least three observations spanning nine months. It is arithmetic on past list prices, not a forecast of what any company will do.
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