Funnel pricing

• Marketing data and reporting pricing

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How much does Funnel cost?

Funnel plans start at $300 per month, starting price, billed annually, 117 connectors for Starter and go up to $2,250 per month, billed annually, add-on estimate at $500K to $1M monthly ad spend for Funnel Measure (Digital Measurement). Prices are as shown on the pricing page when it was last read on Nov 14, 2026.

Funnel lists 5 plans, starting with Starter ($300 per month, starting price, billed annually, 117 connectors). Its go-to-market is sales-led. It works in Marketing data, Data integration, Marketing measurement. In its own words: "Funnel collects marketing and sales data from hundreds of connectors, stores and models it, and sends it to dashboards, BI tools and warehouses, with an optional Funnel Measure add-on for MMM and attribution. Plans are billed annually: Starter from $300 a month and Business from $600 a month, with Enterprise priced by sales. Funnel Measure is priced on ad spend, estimated at $2,250 a month for $500K to $1M of monthly spend."