SaaS Pricing Tracker

Buffer alternatives compared by price

Buffer starts at $5 per channel per month, billed yearly for Essentials (USD per social channel per month, billed yearly). Below are 10 alternatives with their current plans and price history; 4 have a free plan.

10 Buffer alternatives at a glance

Entry price is each product's cheapest paid plan as last read from its pricing page. Check the unit: some charge per user, others per account or per use.

ProductStarts atFree planPriced byLatest price change
Buffer(the one you are replacing)$5 per channel per month, billed yearlyYesPer channelnone recorded
Zapier$19.99 per month, billed annually, fromYesUsage basednone recorded
ahrefs€27 per month, billed monthly, as shown to European visitorsNoFlat per accountnone recorded
Mailchimp$13 per month at the smallest contact tierNoPer contactPremium from $299 to $350 (+17%), Jul 2023.
HubSpot$7 per seat per month, new-customer discount (regular $20)YesPer contactnone recorded
n8n€20 per month, billed annually, 2,500 executionsYesUsage basednone recorded
Klaviyo$20 per month, 251-500 active profilesYesFlat per accountnone recorded
Customer.io$100 per month, billed monthly, starting atNoFlat per accountnone recorded
Heyday AI$99 per user per month, billed annuallyNoPer seatnone recorded
Sprout Social$79 per seat per month, billed annuallyNoPer seatnone recorded
Later$18.75 per month, billed annually (1 social set)NoFlat per accountnone recorded

Exhibit 1

Buffer and its alternatives over time

Each product's cheapest paid plan by default. Click a legend entry to add or hide a plan.

2510205020222023202420252026€27 ahrefs Starter$19.99 Zapier Professional$13 Mailchimp Essentials$5 Buffer Essentials
Note: Buffer: USD per social channel per month, billed yearly. Zapier: USD per month, billed annually, at the smallest task tier. ahrefs: EUR per month, billed monthly, as shown to European visitors. Mailchimp: USD per month at the smallest contact tier, billed monthly. Click a legend entry to add or hide a plan. Log scale.Source: live and archived pricing pages; SaaS Pricing Tracker analysis.
Show the data as a table
ObservedBuffer EssentialsZapier Professionalahrefs StarterMailchimp Essentials
May 18, 2021$9.99
Jan 1, 2022$9.99
Jul 1, 2022$11
Jan 1, 2023$13
Jul 1, 2026$13
Sep 20, 2026$5$19.99
Nov 2, 2026$5$19.99€27

Zapier

Zapier connects apps with automated workflows and was the first big no-code automation tool. It prices by the number of tasks run each month, so every plan is a starting price that scales with volume rather than with seats.

Zapier starts at $19.99 per month, billed annually, from for Professional (USD per month, billed annually, at the smallest task tier), goes up to $69 per month, billed annually, from for Team, has a free plan.

Zapier pricing and price historyBuffer vs Zapier pricingVisit Zapier

ahrefs

Ahrefs is the SEO toolset built on its own web crawler. Plans are flat monthly subscriptions that include a usage allowance, with extra credits sold on top, and the prices sit far above typical per-seat SaaS.

ahrefs starts at €27 per month, billed monthly, as shown to European visitors for Starter (EUR per month, billed monthly, as shown to European visitors), goes up to €1394 per month for Enterprise.

ahrefs pricing and price historyBuffer vs ahrefs pricingVisit ahrefs

Mailchimp

Mailchimp is the email marketing platform now owned by Intuit. Its plans are priced by contact count rather than seats, so the same tier gets more expensive as a list grows, and every tier was repriced twice between 2022 and 2023.

Mailchimp starts at $13 per month at the smallest contact tier for Essentials (USD per month at the smallest contact tier, billed monthly), goes up to $350 per month at the smallest contact tier for Premium. Latest change: Premium from $299 to $350 (+17%), Jul 2023.

Mailchimp pricing and price historyBuffer vs Mailchimp pricingVisit Mailchimp

HubSpot

HubSpot starts at $7 per seat per month, new-customer discount (regular $20) for Marketing Hub Starter (USD per seat per month, new-customer discount), goes up to $3600 per month, 5 core seats included, additional seats $75 per month for Marketing Hub Enterprise, has a free plan.

HubSpot pricing and price historyVisit HubSpot

n8n

n8n is workflow automation for technical teams, with code steps and AI agent nodes and a self hosted Community edition. Cloud plans are priced by workflow executions rather than tasks, which is why it usually undercuts Zapier on busy workflows.

n8n starts at €20 per month, billed annually, 2,500 executions for Starter (EUR per month, billed annually), goes up to €667 per month, billed annually, 40,000 executions for Business, has a free plan.

n8n pricing and price historyVisit n8n

Klaviyo

Klaviyo starts at $20 per month, 251-500 active profiles for Email (USD per month, 251-500 active profiles), goes up to $35 per month, 251-500 active profiles for Email + SMS, has a free plan.

Klaviyo pricing and price historyVisit Klaviyo

Customer.io

Customer.io sends triggered messages based on user behavior and stands out in its category by actually publishing prices: Essentials starts at $100 a month, a rare number in a market where Braze, Iterable and mParticle all quote blind.

Customer.io starts at $100 per month, billed monthly, starting at for Essentials (USD per month, starting at), goes up to $1000 per month, billed yearly, starting at for Premium.

Customer.io pricing and price historyVisit Customer.io

Heyday AI

Hootsuite is the long-running all-in-one option, covering scheduling, a shared inbox and analytics for teams. Paid plans start at $99 per user a month, roughly twenty times Buffer's per-channel entry price.

Heyday AI starts at $99 per user per month, billed annually for Standard (USD per user per month, billed annually), goes up to $399 per user per month, billed annually for Advanced.

Heyday AI pricing and price historyVisit Heyday AI

Sprout Social

Sprout Social targets larger marketing teams with a polished inbox, reporting and approval workflow, and its prices show it. The newly added Essentials plan at $79 per seat a month is the cheapest way in, with Advanced at $399.

Sprout Social starts at $79 per seat per month, billed annually for Essentials (USD per seat per month, billed annually), goes up to $399 per seat per month, billed annually for Advanced.

Sprout Social pricing and price historyVisit Sprout Social

Later

Later is the visual-first scheduler, popular with creators and small brands, and prices by social set (one profile per network) rather than per seat. Annual billing takes 25% off, which puts Starter at $18.75 a month.

Later starts at $18.75 per month, billed annually (1 social set) for Starter (USD per month, billed annually), goes up to $82.50 per month, billed annually (6 social sets) for Scale.

Later pricing and price historyVisit Later

Buffer alternatives: questions

What is the cheapest alternative to Buffer?
Of the alternatives we track, HubSpot has the lowest listed entry price: $7 per seat per month, new-customer discount (regular $20) for Marketing Hub Starter (USD per seat per month, new-customer discount). Buffer starts at $5 per channel per month, billed yearly. Check the unit, since some products charge per user and others per account.
Is there a free alternative to Buffer?
Yes. Zapier, HubSpot, n8n, Klaviyo list a free plan next to paid plans.
Which Buffer alternatives raised their prices?
Mailchimp. Mailchimp: Premium from $299 to $350 (+17%), Jul 2023.

Alternatives to these alternatives

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