SaaS Pricing Tracker
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Hulu vs Netflix pricing

Netflix is cheaper to start: $8.99 per month, with ads, 2 streams, 1080p against $12.49 per month, with ads, $124.99 a year billed annually for Hulu. Hulu has changed its listed prices 4 times since 2021. Netflix has changed its listed prices 4 times since 2014.

Hulu vs Netflix at a glance

Current list prices as last read from each pricing page.

Starts at
$12.49 per month, with ads, $124.99 a year billed annuallyWith Ads, USD per month
Top listed plan
$99.99 per month, live TV with Hulu, Disney+ and ESPN Select with adsHulu + Live TV, Disney+, ESPN Select
Priced by
Flat per account
Free plan
Not recorded
Price history
since 2021
Price changes
4
Starts at
$8.99 per month, with ads, 2 streams, 1080pStandard with ads, USD per month
Top listed plan
$26.99 per month, no ads, 4 streams, 4K HDR, up to 2 extra membersPremium
Priced by
Flat per account
Free plan
Not recorded
Price history
since 2014
Price changes
4

Exhibit 1

Hulu vs Netflix price history

Both histories on one chart. The default line is each product's cheapest paid plan.

Changed between readings
$7$1020222023202420252026$12.49 Hulu With Ads +109%$8.99 Netflix Standard with ads +13%
Note: Hulu: USD per month. Netflix: USD per month. Click a legend entry to add or hide a plan. Log scale.Source: live and archived pricing pages; SaaS Pricing Tracker analysis.
Show the data as a table
ObservedHulu With AdsNetflix Standard with ads
Jan 1, 2021$5.99
Nov 3, 2022about.netflix.com$6.99
Jan 1, 2023$6.99
Jan 1, 2026$7.99
Apr 16, 2026SEC filing$8.99
Nov 3, 2026$12.49$8.99

Plans side by side

Every plan currently listed, with the price it started at where we have it.

HuluUSD per month

PlanPriceListed since
With Ads$12.49was $5.99 in 2021Jan 2021
Premium$21.49was $11.99 in 2021Jan 2021
Disney+, Hulu Bundle$12.99Jan 2026
Hulu + Live TV, Disney+, ESPN Select$99.99was $64.99 in 2021Jan 2021

NetflixUSD per month

PlanPriceListed since
Standard with ads$8.99was $6.99 in 2022Nov 2022
Standard$19.99was $7.99 in 2014Apr 2014
Premium$26.99was $11.99 in 2016Jan 2016

What changed, and when

Every dated price move we have on record for either product, newest first.

  1. Nov 2026Hulu raised the With Ads, Premium and Hulu + Live TV, Disney+, ESPN Select prices. With Ads went from $5.99 to $12.49 (+109%). Premium went from $11.99 to $21.49 (+79%). Hulu + Live TV, Disney+, ESPN Select went from $89.99 to $99.99 (+11%).
  2. Nov 2026Netflix changed its plans and prices. Standard went from $10.99 to $19.99 (+82%). Premium went from $24.99 to $26.99 (+8%). Basic no longer listed, was $8.99.
  3. Apr 2026Netflix raised the Standard with ads price. Standard with ads went from $7.99 to $8.99 (+13%).
  4. Jan 2026Hulu changed its plans and prices. Disney+, Hulu Bundle listed at $12.99. Hulu + Live TV, Disney+, ESPN Select went from $64.99 to $89.99 (+38%).
  5. Jan 2026Netflix raised the Standard with ads and Premium prices. Standard with ads went from $6.99 to $7.99 (+14%). Premium went from $19.99 to $24.99 (+25%).
  6. Jan 2023Netflix raised the Premium price. Premium went from $17.99 to $19.99 (+11%).
  7. Nov 2022Netflix added the Standard with ads plan. Standard with ads listed at $6.99.
  8. Jan 2021Netflix raised the Premium and Basic prices. Premium went from $13.99 to $17.99 (+29%). Basic went from $7.99 to $8.99 (+13%).
  9. Oct 2017Netflix raised the Standard and Premium prices. Standard went from $9.99 to $10.99 (+10%). Premium went from $11.99 to $13.99 (+17%).
  10. Jan 2016Netflix added the Basic plan. Basic listed at $7.99.
  11. Jan 2016Netflix added the Premium plan. Premium listed at $11.99.
  12. Oct 2015Netflix raised the Standard price. Standard went from $8.99 to $9.99 (+11%).
  13. May 2014Netflix raised the Standard price. Standard went from $7.99 to $8.99 (+13%).

Hulu vs Netflix pricing questions

Is Hulu or Netflix cheaper?
Netflix starts lower at $8.99 per month, with ads, 2 streams, 1080p, Hulu at $12.49 per month, with ads, $124.99 a year billed annually. Prices are as shown on each pricing page when it was last read.
Has Hulu or Netflix raised prices?
Hulu: With Ads has been listed since Jan 2021, starting at $5.99. It went up to $12.49 by Nov 2026 (+109%). Premium has been listed since Jan 2021, starting at $11.99. It went up to $21.49 by Nov 2026 (+79%). Disney+, Hulu Bundle appeared by Jan 2026 at $12.99. The price was unchanged through Nov 2026. Hulu + Live TV, Disney+, ESPN Select has been listed since Jan 2021, starting at $64.99. It went up to $89.99 by Jan 2026 (+38%), and finally went up to $99.99 by Nov 2026 (+11%). Netflix: Standard with ads appeared by Nov 2022 at $6.99. It went up to $7.99 by Jan 2026 (+14%), and finally went up to $8.99 by Apr 2026 (+13%). Standard has been listed since Apr 2014, starting at $7.99. It went up to $8.99 by May 2014 (+13%), then went up to $9.99 by Oct 2015 (+11%), then went up to $10.99 by Oct 2017 (+10%), and finally went up to $19.99 by Nov 2026 (+82%). Premium appeared by Jan 2016 at $11.99. It went up to $13.99 by Oct 2017 (+17%), then went up to $17.99 by Jan 2021 (+29%), then went up to $19.99 by Jan 2023 (+11%), then went up to $24.99 by Jan 2026 (+25%), and finally went up to $26.99 by Nov 2026 (+8%). Basic appeared by Jan 2016 at $7.99. It went up to $8.99 by Jan 2021 (+13%). It was no longer listed by Nov 2026.
How are Hulu and Netflix priced?
Hulu: flat per account, USD per month. Netflix: flat per account, USD per month.

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