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HBO Max vs Netflix pricing
Netflix is cheaper to start: $8.99 per month, with ads, 2 streams, 1080p against $10.99 per month, with ads, 2 streams, 1080p, $109.99 a year billed annually for HBO Max. HBO Max has changed its listed prices 3 times since 2020. Netflix has changed its listed prices 4 times since 2014.
HBO Max vs Netflix at a glance
Current list prices as last read from each pricing page.
HBO Max
- Starts at
- $10.99 per month, with ads, 2 streams, 1080p, $109.99 a year billed annuallyBasic with Ads, USD per month
- Top listed plan
- $22.99 per month, no ads, 4 streams, 4K, 100 downloads, live sports, $229.99 a year billed annuallyPremium
- Priced by
- Flat per account
- Free plan
- Not recorded
- Price history
- since 2020
- Price changes
- 3
Netflix
- Starts at
- $8.99 per month, with ads, 2 streams, 1080pStandard with ads, USD per month
- Top listed plan
- $26.99 per month, no ads, 4 streams, 4K HDR, up to 2 extra membersPremium
- Priced by
- Flat per account
- Free plan
- Not recorded
- Price history
- since 2014
- Price changes
- 4
Exhibit 1
HBO Max vs Netflix price history
Both histories on one chart. The default line is each product's cheapest paid plan.
Changed between readings
Show the data as a table
| Observed | HBO Max Basic with Ads | Netflix Standard with ads |
|---|---|---|
| Jul 1, 2021 | $9.99 | |
| Nov 3, 2022about.netflix.com | $6.99 | |
| Jan 1, 2023 | $6.99 | |
| Jan 1, 2026 | $10.99 | $7.99 |
| Apr 16, 2026SEC filing | $8.99 | |
| Nov 3, 2026 | $10.99 | $8.99 |
Plans side by side
Every plan currently listed, with the price it started at where we have it.
HBO MaxUSD per month
| Plan | Price | Listed since |
|---|---|---|
| Basic with Ads | $10.99was $9.99 in 2021 | Jul 2021 |
| Standard | $18.49was $14.99 in 2020 | Jun 2020 |
| Premium | $22.99 | Jan 2026 |
NetflixUSD per month
| Plan | Price | Listed since |
|---|---|---|
| Standard with ads | $8.99was $6.99 in 2022 | Nov 2022 |
| Standard | $19.99was $7.99 in 2014 | Apr 2014 |
| Premium | $26.99was $11.99 in 2016 | Jan 2016 |
What changed, and when
Every dated price move we have on record for either product, newest first.
- Nov 2026Netflix changed its plans and prices. Standard went from $10.99 to $19.99 (+82%). Premium went from $24.99 to $26.99 (+8%). Basic no longer listed, was $8.99.
- Apr 2026Netflix raised the Standard with ads price. Standard with ads went from $7.99 to $8.99 (+13%).
- Jan 2026HBO Max changed its plans and prices. Basic with Ads went from $9.99 to $10.99 (+10%). Standard went from $14.99 to $18.49 (+23%). Premium listed at $22.99.
- Jan 2026Netflix raised the Standard with ads and Premium prices. Standard with ads went from $6.99 to $7.99 (+14%). Premium went from $19.99 to $24.99 (+25%).
- Jan 2023Netflix raised the Premium price. Premium went from $17.99 to $19.99 (+11%).
- Nov 2022Netflix added the Standard with ads plan. Standard with ads listed at $6.99.
- Jul 2021HBO Max added the Basic with Ads plan. Basic with Ads listed at $9.99.
- Jan 2021Netflix raised the Premium and Basic prices. Premium went from $13.99 to $17.99 (+29%). Basic went from $7.99 to $8.99 (+13%).
- Oct 2017Netflix raised the Standard and Premium prices. Standard went from $9.99 to $10.99 (+10%). Premium went from $11.99 to $13.99 (+17%).
- Jan 2016Netflix added the Basic plan. Basic listed at $7.99.
- Jan 2016Netflix added the Premium plan. Premium listed at $11.99.
- Oct 2015Netflix raised the Standard price. Standard went from $8.99 to $9.99 (+11%).
- May 2014Netflix raised the Standard price. Standard went from $7.99 to $8.99 (+13%).
HBO Max vs Netflix pricing questions
- Is HBO Max or Netflix cheaper?
- Netflix starts lower at $8.99 per month, with ads, 2 streams, 1080p, HBO Max at $10.99 per month, with ads, 2 streams, 1080p, $109.99 a year billed annually. Prices are as shown on each pricing page when it was last read.
- Has HBO Max or Netflix raised prices?
- HBO Max: Basic with Ads appeared by Jul 2021 at $9.99. It went up to $10.99 by Jan 2026 (+10%). Standard has been listed since Jun 2020, starting at $14.99. It went up to $18.49 by Jan 2026 (+23%). Premium appeared by Jan 2026 at $22.99. The price was unchanged through Nov 2026. Netflix: Standard with ads appeared by Nov 2022 at $6.99. It went up to $7.99 by Jan 2026 (+14%), and finally went up to $8.99 by Apr 2026 (+13%). Standard has been listed since Apr 2014, starting at $7.99. It went up to $8.99 by May 2014 (+13%), then went up to $9.99 by Oct 2015 (+11%), then went up to $10.99 by Oct 2017 (+10%), and finally went up to $19.99 by Nov 2026 (+82%). Premium appeared by Jan 2016 at $11.99. It went up to $13.99 by Oct 2017 (+17%), then went up to $17.99 by Jan 2021 (+29%), then went up to $19.99 by Jan 2023 (+11%), then went up to $24.99 by Jan 2026 (+25%), and finally went up to $26.99 by Nov 2026 (+8%). Basic appeared by Jan 2016 at $7.99. It went up to $8.99 by Jan 2021 (+13%). It was no longer listed by Nov 2026.
- How are HBO Max and Netflix priced?
- HBO Max: flat per account, USD per month. Netflix: flat per account, USD per month.