SaaS Pricing Tracker

Apple TV pricing

Apple Originals streaming service, formerly Apple TV+

Priced by
Flat per account
Headquarters
Cupertino, US
Founded
Unknown
Pricing page tracked since
Mar 2026
Last checked
Nov 3, 2026

Exhibit 1

Apple TV Monthly rose 15% since 2026, from $12.99 to $14.99

Apple TV price history and price changes, USD per month

MonthlyChanged between readings
$0$5$10$15$20May 2026JulSepNov$14.99 Monthly +15%
Note: USD per month.Source: Apple Newsroom and the live Apple TV page on apple.com; SaaS Pricing Tracker analysis.
Show the data as a table
ObservedMonthly
Mar 5, 2026apple.com$12.99
Nov 3, 2026$14.99

Apple TV's prices have been recorded at 2 points in time between Mar 2026 and Nov 2026. Prices are USD per month.

The plan has been listed since Mar 2026, starting at $12.99. It went up to $14.99 by Nov 2026 (+15%).

Apple TV cost $12.99 a month in the US on March 5, 2026, when Apple started streaming Formula 1 with F1 TV Premium included at no extra cost. By November 3, 2026 the price was $14.99 a month.

Plans and prices

One price per account or subscription, not per team member. Prices as extracted on Nov 3, 2026.

Monthly

$14.99per month, 7-day free trial for new subscribers

Nov 3, 2026

With Peacock

$17.99per month, both services bundled

Nov 3, 2026

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Apple TV prices in other countries

This page tracks list prices in one currency. These independent sites track local prices country by country.

Compare Apple TV with its category

Apple TV head to head

Both price histories on one chart, plans side by side.

Alternatives to Apple TV

Other products people compare when shopping for this one.

Pricing page over the years

No archived copies of this pricing page were found yet.

See how other products lay out their plans in our pricing page examples.

Similar companies

Other tracked companies close to Apple TV by industry, go-to-market motion or location.

Apple TV pricing questions

How much does Apple TV cost?
Apple TV plans start at $14.99 per month, 7-day free trial for new subscribers for Monthly and go up to $17.99 per month, both services bundled for With Peacock. Prices are as shown on the pricing page when it was last read on Nov 3, 2026.
Has Apple TV raised its prices?
Apple TV last raised a list price in Nov 2026: Monthly went from $12.99 to $14.99 (+15%), first seen on its pricing page that month. The plan has been listed since Mar 2026, starting at $12.99. It went up to $14.99 by Nov 2026 (+15%). Apple TV cost $12.99 a month in the US on March 5, 2026, when Apple started streaming Formula 1 with F1 TV Premium included at no extra cost. By November 3, 2026 the price was $14.99 a month. Every Apple TV price change, dated, in the pricing news feed

About Apple TV

Apple TV lists 2 plans, starting with Monthly ($14.99 per month, 7-day free trial for new subscribers). Apple TV is based in Cupertino, United States. Its go-to-market is product-led. It works in Video Streaming, Consumer, Subscription. In its own words: "Apple TV, formerly Apple TV+, is a consumer streaming service for Apple Originals films and series, not business software. In the US it costs $14.99 a month after a 7-day free trial for new subscribers, up from $12.99 in March 2026, and a bundle with Peacock costs $17.99. Since 2026 it is the only US home of Formula 1, with F1 TV Premium included, and it is part of every Apple One plan."

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Using these prices? Credit SaaS Pricing Tracker and link to tracker.kimsalmi.com/price/tv.apple.com (CC BY 4.0).