SEO tools pricing
SEO suites are flat monthly subscriptions whose tiers raise the number of projects, keywords and reports rather than the number of seats, and the biggest ones price in the currency of the visitor. Content optimisation tools sit below them on price, and the desktop crawler at the bottom is still a yearly licence per person.
SEO tools compared
Current list prices as last read from each pricing page.
| Product | Starts at | Top listed plan | Priced by | Free plan | History |
|---|---|---|---|---|---|
 ahrefs | €119 per monthLite, EUR per month, billed monthly, as shown to European visitors | €1394 per monthEnterprise | Flat per account | No | read Sep 2026 |
 Clearscope | $129 per monthEssentials, per month | $399 per monthBusiness | Flat per account | No | read Sep 2026 |
 Moz | $99 per month, billed monthly, $79 yearlyStandard, per month, billed monthly, $79 yearly | $299 per month, billed monthly, $239 yearlyLarge | Flat per account | No | read Sep 2026 |
 Screaming Frog SEO Spider | £199 per year per licenceLicence, per year per licence | single paid plan | Per seat | Yes | read Sep 2026 |
 SE Ranking | €59 per month, add-on, annual billing onlyAgency Pack, per month, add-on, annual billing only | €235 per month, billed monthly, as shown to European visitorsGrowth | Flat per account | No | read Sep 2026 |
 Semrush | €134 per month, billed monthly, as shown to European visitorsSEO, per month, billed monthly, as shown to European visitors | €526 per month, billed monthly, as shown to European visitorsAdvanced | Flat per account | No | read Sep 2026 |
 SpyFu | $39 per month, billed monthly, $29 yearlyBasic, per month, billed monthly, $29 yearly | $249 per month, billed monthly, $187 yearly, 5 usersTeam / Agency | Flat per account | No | read Sep 2026 |
 Surfer | €49 per month, billed yearly, as shown to European visitorsDiscovery, per month, billed yearly, as shown to European visitors | €299 per month, billed yearly, as shown to European visitorsPeace of Mind | Flat per account | No | read Sep 2026 |
SEO tools pricing questions
- What does a SEO tool cost?
- Paid plans start at €119 per month for ahrefs (EUR per month, billed monthly, as shown to European visitors), $129 per month for Clearscope (per month), $99 per month, billed monthly, $79 yearly for Moz (per month, billed monthly, $79 yearly), £199 per year per licence for Screaming Frog SEO Spider (per year per licence), €59 per month, add-on, annual billing only for SE Ranking (per month, add-on, annual billing only), €134 per month, billed monthly, as shown to European visitors for Semrush (per month, billed monthly, as shown to European visitors), $39 per month, billed monthly, $29 yearly for SpyFu (per month, billed monthly, $29 yearly), €49 per month, billed yearly, as shown to European visitors for Surfer (per month, billed yearly, as shown to European visitors). Prices are as shown on each pricing page when it was last read.
- What is SEO tool pricing based on?
- ahrefs and Clearscope and Moz and SE Ranking and Semrush and SpyFu and Surfer: flat per account. Screaming Frog SEO Spider: per seat.
- Which seo tools have a free plan?
- Screaming Frog SEO Spider lists a free plan next to the paid tiers.
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