SaaS Pricing Tracker

Social media management pricing

Social media management tools schedule posts, collect messages and comments in one inbox and report on performance across Instagram, Facebook, LinkedIn and TikTok. Buffer charges $5 to $10 per channel, while Hootsuite, Sprout Social and Agorapulse charge $79 to $399 per user per month, with the price rising as inbox, approval and reporting features are added.

Social media management compared

Current list prices as last read from each pricing page.

ProductStarts atTop listed planPriced byFree planHistory
Agorapulse$79 per user per month, billed annuallyStandard, USD per user per month, billed annually$149 per user per month, billed annuallyAdvancedPer seatNoread Oct 2026
Buffer$5 per channel per month, billed yearlyEssentials, USD per social channel per month, billed yearly$10 per channel per month, billed yearlyTeamPer channelYesread Sep 2026
Heyday AI$99 per user per month, billed annuallyStandard, USD per user per month, billed annually$399 per user per month, billed annuallyAdvancedPer seatNoread Oct 2026
Later$18.75 per month, billed annually (1 social set)Starter, USD per month, billed annually$82.5 per month, billed annually (6 social sets)ScaleFlat per accountNoread Oct 2026
Loomly$49 per month, billed annually (12 social accounts)Starter, USD per month, billed annually$249 per month, billed annually (60 social accounts)BeyondFlat per accountNoread Oct 2026
Sprout Social$79 per seat per month, billed annuallyEssentials, USD per seat per month, billed annually$399 per seat per month, billed annuallyAdvancedPer seatNoread Oct 2026

Social media management pricing questions

What does a social media management tool cost?
Paid plans start at $79 per user per month, billed annually for Agorapulse (USD per user per month, billed annually), $5 per channel per month, billed yearly for Buffer (USD per social channel per month, billed yearly), $99 per user per month, billed annually for Heyday AI (USD per user per month, billed annually), $18.75 per month, billed annually (1 social set) for Later (USD per month, billed annually), $49 per month, billed annually (12 social accounts) for Loomly (USD per month, billed annually), $79 per seat per month, billed annually for Sprout Social (USD per seat per month, billed annually). Prices are as shown on each pricing page when it was last read.
What is social media management tool pricing based on?
Agorapulse and Heyday AI and Sprout Social: per seat. Buffer: per channel. Later and Loomly: flat per account.
Which social media management have a free plan?
Buffer lists a free plan next to the paid tiers.

Other categories