Marketing attribution and measurement pricing
Marketing attribution and measurement tools tie ad spend to orders and pipeline with multi-touch attribution, marketing mix models and incrementality tests, and most price by revenue, pageviews or media spend. Ecommerce tools publish price bands: ProfitMetrics from EUR 32 a month, Wicked Reports from $499 a month under $2.5M of annual revenue, Polar Analytics' Core plan from $720 a month under $5M of GMV and Northbeam from $1,500 a month, while Sellforte's plans run $1,900 to $8,500 a month at $300,000 of monthly media spend. Hyros, Rockerbox, Measured, Recast and Cometly quote every customer, and Dreamdata has a free plan with custom pricing for attribution.
Exhibit 1
Wicked Reports is the cheapest way in at $499, against $1,900 for Sellforte Solutions
Entry price of each product, USD per month
- Wicked ReportsMeasure$499
- Polar AnalyticsBusiness Intelligence$510
- NorthbeamStarter$1,500
- Sellforte SolutionsIncrementality Testing$1,900
Marketing attribution and measurement compared
Current list prices as last read from each pricing page.
| Product | Starts at | Top listed plan | Priced by | Free plan | History |
|---|---|---|---|---|---|
| $1,500 per month, starting price, rises with pageviews, month-to-month for Shopify brands under $1.5M yearly ad spendStarter, per month, starting price, rises with pageviews, month-to-month for Shopify brands under $1.5M yearly ad spend | $3,500 per month, starting price, rises with pageviews, annual term, up to $500K monthly ad spendProfessional | Flat per account | No | read Nov 2026 | |
| contact sales | contact sales | Contact sales | No | read Nov 2026 | |
| contact sales | contact sales | Contact sales | No | read Nov 2026 | |
| contact sales | contact sales | Contact sales | Yes | read Nov 2026 | |
| $510 per month, annual GMV under $5MBusiness Intelligence, per month, annual GMV under $5M | $3,200 per first test, annual GMV under $5M ($4,000 each subsequent test)Incrementality testing | Flat per account | No | read Nov 2026 | |
| contact sales | contact sales | Contact sales | No | read Nov 2026 | |
| $499 per month, annual revenue up to $2.5M ($2,999 at $40M to $50M)Measure, per month, annual revenue up to $2.5M ($2,999 at $40M to $50M) | $4,999 per month, starting price, for $50M+ brandsEnterprise | Flat per account | No | read Nov 2026 | |
| contact sales | contact sales | Contact sales | No | read Nov 2026 | |
| contact sales | contact sales | Contact sales | No | read Nov 2026 | |
| $1,900 per month, at $300,000 average monthly media spendIncrementality Testing, USD per month, at $300,000 average monthly media spend | $8,500 per month, at $300,000 average monthly media spend, plus customizationsEnterprise | Flat per account | No | read Nov 2026 | |
| €32 per month, excl. VAT, starting priceUsage-based, per month, excl. VAT, starting price | single paid plan | Flat per account | No | read Nov 2026 |
Marketing attribution and measurement pricing questions
- What does a attribution tool cost?
- Paid plans start at $1,500 per month, starting price, rises with pageviews, month-to-month for Shopify brands under $1.5M yearly ad spend for Northbeam (per month, starting price, rises with pageviews, month-to-month for Shopify brands under $1.5M yearly ad spend), $510 per month, annual GMV under $5M for Polar Analytics (per month, annual GMV under $5M), $499 per month, annual revenue up to $2.5M ($2,999 at $40M to $50M) for Wicked Reports (per month, annual revenue up to $2.5M ($2,999 at $40M to $50M)), $1,900 per month, at $300,000 average monthly media spend for Sellforte Solutions (USD per month, at $300,000 average monthly media spend), €32 per month, excl. VAT, starting price for ProfitMetrics (per month, excl. VAT, starting price). Prices are as shown on each pricing page when it was last read.
- What is attribution tool pricing based on?
- Northbeam and Polar Analytics and Wicked Reports and Sellforte Solutions and ProfitMetrics: flat per account. HYROS and Rockerbox and Dreamdata.io and Measured and Recast and Cometly: contact sales.
- Which marketing attribution and measurement have a free plan?
- Dreamdata.io lists a free plan next to the paid tiers.
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